Fashion has always been a passion long before we decided to get into boutique ownership. We wanted to create a chain that is set apart from all other online fashion houses. Being distinctive and different is our authentic way of showing various styles that are interchangeable. In 2017, we started our journey by opening a unique brand that caters to the everyday woman, offering distinctive , versatile, and affordable looks, that inspires women to be confident with their own style, and to live life with authenticity.
As Oscar de la Renta said, "Fashion is a trend. Style lives within a person".